Sample Templates for Transactional Route

? DLT Template Categories Explained

? Transactional Templates

Used by banks and financial institutions for OTPs and critical transaction alerts.

Example (Actual Message):
824926 is your OTP for fund transfer of Rs.5,000 to Rahul. OTP is valid for 1 minute.

DLT Template Format:
{#var#} is your OTP for fund transfer of amount {#var#} to {#var#}. OTP is valid for {#var#} minute(s). Do not share this OTP with anyone.

? Service Implicit Templates

Used for non-promotional messages where consent is inferred from customer behavior or existing relationships.

Examples:

• Payment confirmations
• Delivery updates
• Appointment reminders
• Account alerts

DLT Template Format:
Thank you for using EMI Facility on your HDFC Bank Credit Card ending with {#var#}. EMI request for {#var#} executed on {#var#}.

? Service Explicit Templates

Used for service-related messages that require explicit customer consent, such as promotional offers to existing customers.

Example (Actual Message):
Your Rs.1000 exclusive coupon is UNUSED!! Redeem it on purchase of Rs.2,000 and above at SuperDry. Use code XYZABC. Valid till 31st Jul 2024.

DLT Template Format:
Your Rs. {#var#} exclusive coupon is UNUSED!! Redeem it on purchase of Rs. {#var#} and above at {#var#}. Use code {#var#}. Valid till {#var#}! T&C.

✅ Best Practices for DLT Templates

• Use {#var#} for all dynamic content (e.g., OTPs, names, amounts).
• Include your brand name in every template.
• Avoid double spaces and ensure proper grammar.
• Choose the correct category: Transactional, Service Implicit, or Service Explicit.